I don't film 60 shorts a week. I film 90 minutes of long-form once, then batch-cut it on Sunday night. Here's the exact workflow.
Step 1: The Sunday brief (15 min)
I write three specific promises I want to make to the audience this week. Each promise becomes a pillar — ~20 clips orbit each one. No brief, no batch.
Step 2: One 90-minute recording (30 min of actual talking)
I open Riverside, hit record, and talk through the three briefs as if it's a podcast. No scripting. The trick is pretending someone is asking me each question.
Step 3: Bolly.AI does the heavy lifting (15 min of review)
I drop the raw file into Bolly.AI. The Director model returns ~60 candidate clips ranked by hook strength. I reject maybe 15, tweak the hook copy on 10, and let the rest auto-caption and auto-reframe.
Step 4: Schedule the whole week (10 min)
I schedule 8 per day across Shorts, TikTok, and Reels in the Bolly.AI queue view. Different first-comments for each platform. Then I close the laptop.
If you're filming clips individually, you're losing 80% of your time to setup friction. Batch, then automate the friction, then publish.
Total: ~60 minutes of me, 60 shorts out the door. The gains compound because the hooks I wrote on the first Sunday keep teaching me which briefs convert on the second Sunday.